Mirko Iannace | age fotostock| Getty Images
China has topped France and Italy to become the world's
biggest consumer of red wine, according to a study by International Wine &
Spirit Research commissioned by Vinexpo. China consumed 155 million nine-liter cases of
red wine in 2013. France consumed 150 million cases and Italy consumed 141
million cases.
Chinese consumers downed 1.865 billion bottles of red wine
last year, contributing to a 136 percent rise in consumption over the past five
years, the survey released on Tuesday showed.
The U.S. remained the world's biggest consumer of all types
of wines.
The latest data on red wine consumption shows that China has
pushed traditional wine-drinking countries France and Italy into second and
third place respectively
China consumed 155 million nine-liter cases of red wine in
2013. France consumed 150 million cases and Italy consumed 141 million cases.
Consumption of wine and spirits in China, the world's second
biggest economy, has risen sharply in recent years alongside an increasingly
affluent consumer society.
And analysts say red, viewed as a lucky color in China,
helps explain a preference for red over white wine.
In fact, China's growing thirst is contributing to the risk
of a global wine shortage, Morgan Stanley said late last year.
The data from VINEXPO was released ahead of an Asia-Pacific
exhibition that will be held in May in Hong Kong.
Dhara Ranasinghe | CNBC
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