Turo peer-to-peer car rentals expand Canada's sharing economy. Canadians can now rent their personal vehicle to others through a U.S. company that has just launched in this country.
"We're actually the first company to bring the benefits of peer-to-peer car rental to Canada." says Cedric Mathieu, director at Turo Canada. "It's an entirely new way for you to start making money out of your car."
How it works? Turo, based in San Francisco, offers a service that is similar to AirBnB, but for vehicles. Through Turo's app or on its website, owners can list their vehicles for rent by the day, week or month, earning money from what is often an under-utilized, depreciating asset.