Wednesday, March 12, 2014

In the name of Marketing, Barack Obama of US Kissing Hugo Chávez of Venezuela

This is a post by Benetton Group for its UNHATE campaign two years ago. it featured an advertisement that displayed President Barack Obama of the United States and President Hugo Chávez of Venezuela kissing But seriously couldn't they have hit it up with less gross adverts.
This marketing campaign went so wrong that theVatican announced that it would take legal action against Benetton after the company used a photo purportedly showing Pope Benedict XVI kissing Ahmed Mohamed el Tayeb, the imam of the Al Azhar mosque in Egypt. 


No comments:

Post a Comment